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E-mail Blast Overview

What is an E-mail Blast?

The Liberalist Blast Email tool allows you to use Liberalist with send mass emails to your contacts. The tool is fully integrated, easy to use, and personalizes your emails using data in Liberalist.

Emails can also be personalized using ‘variables’ which pull information from your contacts’ Liberalist profiles. It takes only a few clicks to have every email addressed to the recipients by name. (eg. ‘John-‘, instead of ‘Dear Friend’). Recipient lists are created in Liberalist and sent directly to the Email Blast Tool.

Who can use it?

Only users with a Level 3 account can send out an E-mail Blast, but your riding or team must have an E-mail Blast Plan to send anything out.

How much does it cost?

The monthly fee for the Blast Email tool does not go to the Liberal Party, but rather funds the tool itself, including the work that helps to keep your emails out of junk mail folders. The fee changes based on how many recipients you will be sending your emails to –  not how many emails you send them.

The basic fee starts at $20 for 500 recipients a month. It increases to $40 for 2,500 recipients, $65 for 5,000 recipients. You can also purchase a pre-paid 6-month or 12-month plan which includes a 10% and 20% discount respectively.

What else should I know?

The E-mail Blast tool provides detailed analytics on your sent emails. Your recipients’ actions (like opening an email, clicking a link or unsubscribing) are automatically tracked, easily available, and immediately integrated into the Create a List function. This helps you to determine what constitutes a great blast email from your previous emails – and to use recipient actions as a data point for creating new lists.

You must give the option for people to unsubscribe and include a link to do so in your email. These requests are managed automatically, with no data entry on your part.